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    Definition

    Source Presence

    Source Presence measures how frequently a specific source (page or domain) appears in AI-generated responses over time.

    Key Factors

    • Number and quality of external mentions
    • Presence on category-relevant review sites
    • Coverage in directories and comparison pages
    • Third-party validation of your claims

    Action Steps

    • **How to increase source presence:**
    • Keep pages updated (freshness for fast-moving topics)
    • Make pages skimmable and quotable (short sections, clear claims)
    • Build internal linking to strengthen your topical cluster